Monday, December 14, 2009

But I Don't Know How to Network With People!

At a recent event, someone I hadn't met before came up to me and asked me for advice on how to network. I was flattered that the person asked me and puzzled at the same time. I asked him why he wanted my advice. He told me that he was observing me and noticed how easy it seemed for me to meet people and start a conversation with them. He also mentioned that I looked calm, relaxed and sincerely interested in the person I was speaking with. That last comment caught my attention and is something I hear a lot.

Have you ever had a conversation with someone who you could tell was not interested in what you did or what you were saying? They might have even come up to you, introduced themselves to you first, and started the conversation.

Unfortunately, I've experienced that very scenario far too often. The person who asked me the networking advice apparently didn't understand that in order to best network with others, one must sincerely be interested in the person they're networking with. It's been my experience that people for the most part can tell when someone is not really interested in them.

My first thought after his comment was "Of course I'm interested in the person I'm speaking with!" and I wanted to say that but I didn't. What I did do was ask him why he wanted to get advice on how to network. He told me he wanted to get to know people and have people get to know him, but he felt uncomfortable going up to someone and introducing himself. I told him that's a fair feeling to have if you're not use to networking. The way to help get over that feeling is to simply start doing it. Going up to people and introducing yourself, but remember a few important points:

1. Be Yourself - First and foremost. Don't try to be something you don't truly believe you are. I've always liked being informal and in most networking scenarios, being informal is the way to go. Remember that people who you want to network with, and eventually surround yourself with, will want to know the real you. People who like you and will want to do business with you because of who you are. One thing I see that really helps a lot of people in networking, including myself, is choosing to have an outgoing and friendly attitude. People don't always remember what you say, but they will most likely remember how you make them feel.

2. Breathe - Take a slow deep breath and slow exhale. More than once if you want. It will help you relax before you join a conversation or start a conversation with people you don't know.

3. Know Your Audience / Know Where You Are - The reason I say this is that there are many different types of environments where you can network with others. Are you networking at a conference, at a party with neighbors, at a function for work? Many environments are formal, while others are very informal. An example of a formal environment may be at a business gala during the reception portion of the event, while an informal environment may be a sporting event. You don't want to network at a party with neighbors the same way you would network at a conference representing your company or service.

4. Look People in the Eye - When speaking with someone, remember that looking them in the eye when they are speaking to you, as well as when you are speaking to them, is considered polite. Not looking someone in the eye when they are speaking to you makes it look as though you're not really interested in them. At the same time, not looking someone in the eyes when you are speaking to them makes it appear as though you are not being sincere. Quick Note: It's OK to periodically take a quick glance away from the person because you don't want to appear as though you're simply staring at them either. :-)

5. Avoid Getting Tongue-Tied by Preparing a Self-Introduction - Having a self-introduction prepared that is clear, interesting, and well delivered is a very helpful tool to have in your possession when starting a conversation with someone you don't know. How does one do that? The simplest way is to write it down. Prepare what you are going to say to someone when introducing yourself and then practice, practice, practice. The more you practice, the more it will sound natural and unscripted. What you write down will depend upon the nature of the event you're preparing for. Regardless of what you write down or the type of event it is for, what you say about yourself shouldn't take any longer than 8 to 10 seconds.

6. It's OK to Ask Questions - When you are talking with a person you've met at a reception or some other kind of networking opportunity, you can ask questions to help keep the conversation going. In my networking experience, I've found that I sincerely enjoy learning about other people (and many people sincerely enjoy talking about themselves). When I meet someone I pay attention to what they say in order to learn something about them. For example, if a person works for a particular company, a question I always ask is, "How long have you worked with XYZ Corporation?" (Instead of XYZ Corporation, use the company they're associated with.) Many times the next question I ask after that is, "How do you like working for them?" At that point I've started the conversation going with the person and most of the time, they are more than happy to speak about their experiences. You can ask any question you feel is appropriate for the situation (about them or something else).

7. Worried About Rejection? Don't Be - It happens to everyone. Anyone who says they've never been rejected is only admitting that they've not tried it much if at all! There will be people who don't respond to your introduction the way you would like. If you find yourself in that situation, don't take it personally. Just move on. Creating and maintaining an outgoing, friendly attitude no matter how someone reacts to you will always make things easier. It also helps to have a sense of humor.

8. Make It a Choice to Have Fun! - As I mentioned earlier, keeping a healthy sense of humor is a key ingredient to networking. Another one is simply to relax. At many networking events, I've run into people who are so serious about networking. They treat networking as though it is a necessary evil that must be done in order to succeed in life. Sometimes an individual can be so serious that they alienate the very people they are attempting to network with. Unfortunately, I've seen that happen far too often.

Remember a cardinal rule about networking:

The goal of networking is to establish a lasting working relationship with someone else.



Article Source: http://EzineArticles.com/?expert=Gil_Pizano

Business Card Etiquette Techniques

If someone asked you what the most important marketing tool is, you would probably respond with business cards. You would be absolutely right about that since it is without a doubt a powerful marketing tool. What if you were asked if there is a particular etiquette regarding business cards? The answer will differ depending on where you are located in the world.

Japan

In Japan, business cards are called meishi and are exchanged with great ceremony. The proper way to give and receive cards is with both hands. It is first receivee with both hands, followed by a bow, and expression of gratitude to the person for the opportunity to meet with them. The cards are not then immediately put away, because it is regarded as rude. It is printed in the home language on one side and Japanese on the other and presented with the Japanese language side up. The Japanese place emphasis on status and hierarchy, so a title is a must. During a meeting the Japanese normally place the cards on the table in front of them.

The business cards card will contain the name and title along with the company name, address and telephone number of the businessman. In Japan it is frowned upon to write on the card as well as putting the card in your pocket or wallet. These actions are viewed as disrespectful. Cards are put in card holders. Since the Japanese value the business card so highly, the highest quality cardstock is usually used.

United Kingdom

Business card etiquette is a bit more relaxed in the UK and involves little ceremony. It is not considered disrespectful to keep cards in your pocket, but they should definitely be kept clean and presentable.

India

In India they are presented so the recipient may read the text as the card is being handed to them. If you have a university degree, or any honor for that matter, it is something that should be put on the card. When handing and receiving business card the right hand is used, and the cards do not need to be translated into Hindi.

North America

Little if any ceremony is attached to card exchanges here, the business card etiquette is quite loose. Although cards should be kept clean and presentable, it is not uncommon for businessmen to carry cards loose in their pockets or to make notes on the card's back or other blank surfaces. It is actually suggested by many to leave parts of the card blank to have a area to write on when out in the field. Finding a writing surface can be hard to find sometimes.

They are usually handed out at the beginning of meetings, and just one is given. At informal meetings more than one business card is handed.

China

In China it is preferable to present your card before you ask for that of the other person. The translation of the card is in simplified Chinese characters and in the appropriate dialect (Mandarin or Cantonese.) If the business is distinguished by being the oldest or the largest the card will convey that fact. As in Japan, the card is presented with both hands, Chinese translation facing up, with the type toward the recipient so the card can be read. After receiving a business card it is customary to bow and thank the person for the opportunity to meet with them. After receiving a card it is examined carefully, and a nice gesture would be to ask for a clarification of some point to convey interest. The cards are never put a card away immediately and never written on.

General Business Card Etiquette Tips

- If traveling to another country, have a translation in the appropriate language.

- When in another country hand the business card with the appropriate language facing up.

- Business cards are usually exchanged at the beginning or end of a meeting.

- Make a point to study the card that is handed to you, commenting on it and asking any questions about it if any.


Article Source: http://EzineArticles.com/?expert=Sevag_T.

Keep the Ball Rolling After an Event

You've just returned from a conference, and you're excited, motivated and feeling great!

The party's not over just because you're no longer wearing a name badge! Resist the urge to get "back to business" the minute you walk through the door - now is the best time to harness that positive energy and put what you've learned into action. Here are a few steps to help get you started.

1. Don't turn the conference into a "shelf help" event, where you leave your materials and notes on the shelf when you return and go back to the old day-to-day. Create an action plan right away to implement what you have learned. If it seems overwhelming to create a whole plan right away, then take the one most important or interesting thing you learned and run with it.

2. Follow up with your new contacts; E-mail all the folks whose business cards you received, along with any of the conference staff, host, or speakers with whom you made a connection at the event. Even sending a short "nice to meet you" note is great. Perhaps you met someone with whom you would like to collaborate? Someone else who can refer your business to others and vice versa? Note one personal recollection from your interaction with that person - how you hope they enjoy their upcoming vacation, or have a successful product launch - let them know you were really listening to them and have an interest in what they had to say. Or, maybe there is someone you would like to thank - the speaker who inspired you, the host who welcomed you - a simple act of appreciation can turn them from acquaintances into allies.

3. Find your new contacts on Facebook and "friend" them. They may also have a presence on Twitter, Linked In, Plaxo, or other business and social networking sites. Perhaps you belong to a Facebook group you think would be of interest to one of them, or have friends to suggest to them?

4. Take action on the home front. Make sure you have marketing materials or products ready to send out to new contacts, customers or potential clients, and that your website/shopping cart are updated and able to handle lots of traffic! Now is also the time to determine how things went with your team or staff while you were away, and make any changes or improvements if necessary so your business can handle more regular time with you on the road.

5. Finally, give yourself a frank performance review. What kind of a first impression did you make? Was your business pitch refined and natural, or do you need to work on your confidence or public speaking skills? Did you hand out as many business cards or meet as many new faces as you had intended at the event? Make an honest assessment of the way you interacted at the event, and make notes of how you can make the next one even better.





Article Source: http://EzineArticles.com/?expert=Donna_Toothaker

How Attending Live Events Can Boost Your Business

Are you the kind of business owner who tends to hide behind your computer screen? You network online through discussion lists and other virtual forums, but you're hesitant to leave the comfort of your home office to actually meet others in person?

Whether you're a natural introvert or extrovert, attending live events and meeting peers and colleagues in person can make a dramatic difference in the success of your business. If you've been the lone wolf type, it's time to get out and start gathering with your pack.

When I was in the public relations/higher education field, I attended dozens of conferences, but when I started my consulting practice, money was tight and it took me a few years to get back out on the circuit.

The first event I attended in my capacity as a consultant/coach changed my business and my life. I hesitated about attending because it was a lot of money to invest back then and I was going to be starting over in a way in a new industry, which were both risks for me at the time.

Was it worth it? Let's just say that I still have the card from the Irish pub my husband and I went to the final evening of the event where we figured out how I was going to make this work. It really is when everything changed.

Not only did I learn a ton of great stuff, I met some amazing people who have become colleagues, joint venture partners and even friends. And I truly believe that what you put out is what you get back, and by attending this event, I was sending the message that I was ready to start playing big.

One of the best investments you can make in your business is in your continuous learning, by attending events, as well as investing in high-quality education products and programs. Part of my own marketing budget is dedicated solely to my learning (and believe me, it's hard to keep the lid on it!).

So, are you thinking maybe you'll take the risk and attend a live event in your industry?

Here are some specific reasons why you should:

1. Dedicated time and focus on the event topic

I bet you have at least a few books, CDs, home study courses, etc. that you've probably listened to or read, but that you haven't actually applied. I know I do. And I also know that when I get out of my office and dedicate time and focus to one thing, I make some big breakthroughs.

2. Sharing space with like-minded individuals

Nothing inspires me more than being around others who are as passionate about what we do as I am. Collaborations come naturally and we easily share ideas and resources. Taking the time to share space with these folks helps keep me motivated and excited about moving forward.

3. More high-quality connections

Not only do I end up with a ton of business cards, but there's also a handful of strategic partnership opportunities, as well as new ezine subscribers and new customers of my products. And by attending an event comprised of others in my industry, the quality of the connections I'm making is much higher for my business building than attending something like a local chamber event.

4. Discounts on materials to increase your learning

Typically the speakers of these events will offer special discounts to attendees on their products and programs. And if the event has vendor booths, the same usually applies. Events are a great place to "shop" for the next tool that will help boost your business.

5. It's guaranteed and tax-deductible

I think this is something most small business owners forget. They just look at the price tag of the event, and then shy away. But remember, whatever you put out as an investment in your business is tax-deductible. Be sure to check with your accountant for details, but stop to think about how much you could increase your bottom line by attending the event, instead of how much it costs.

Besides, most reputable events offer a money-back guarantee, so if you really felt it wasn't worthwhile, you can always ask for a refund.

6. Meet the experts

Most of the time, the speakers at the events are accessible, so don't be shy and go on up and introduce yourself. You may not have another chance and you never know where that connection may lead!

7. Enjoy yourself outside of the event

Don't forget that you can take in the place where the event is being held. Do a little research ahead of time and plan at least some time away from the event to enjoy wherever it is you're visiting, even if it's in your home state!

Once you're home and recovered from being out and about at the event, you'll be both excited and recharged to jump in with all your new knowledge and connections!

2005-2009 Alicia M Forest and Client Abundance



Article Source: http://EzineArticles.com/?expert=Alicia_Forest

Wednesday, November 4, 2009

Networking For Your Christian Business

The two powerful tools that help any business become successful is networking and leveraging. It is not unethical and it does not compromise either your faith or your business ethics. So as a Christian business owner, you can use these tools to help your business succeed.

Targeting your network

You are blessed. As a Christian business owner you have access to the best developed and powerful network of relationships that share the same value system. It is your very own personal network, built over mutual trust, often the same parish and church. Within this network you have your own centre of influence, comprising of people who know you well, who trust you. These are people who will prefer to buy from you and value your judgment. This is excellent for your business.

Make the relationship mutual

Remember, for succeeding in your business, you need to make your relationship mutual. This is not just excellent business sense, it is also ethical. These are people who trust you and purchase products and services from you. If you are benefiting from them, extend them the same favor. Healthy relationships are built on reciprocation. Your family can visit the dentist who buys from you and you can get your taxes done by a person who purchases from you.

Social Media Tools

Creating your own profile and networking using Facebook, Twitter and MySpace is an excellent way to do business. Sign up and make your profile. It is an excellent way of reconnecting with long lost friends and acquaintances. Moreover, often your renewed relationships will be beneficial for your business. This way you build both your personal as well as professional network. Social media tools give you another wonderful opportunity. You can use these tools to leverage and widen your social and business network. This in turn means a wider market for your goods.

However, you need to remember that there is a thin line dividing business and spamming. Be very careful. On social media sites you need to put business secondary and your interaction first. Otherwise you lose out a lot. People take offense and stop dealing with you altogether.

Use Forums

Here again as a Christian business owner, you have the advantage of becoming a member of a number of forums that have members of the shared faith and similar value system. You can join these forums, interact with fellow members and build your network. This often translates as greater traffic for your website and greater sales.

Create an effective, full proof follow up process

Have an efficient follow up system in place. You need to follow your referrals within the shortest possible time, so that you can reap the benefit. Your ideas should be clear and logical, your sales pitch convincing and it should not contravene your faith and your values. This will ensure that your customers will be comfortable dealing with you.


Article Source: http://EzineArticles.com/?expert=Guy_Yancey

10 Business Networking Tips

Business Networking is the process of establishing a relationship with other business professionals and potential clients/customers that benefits all participating parties.

1. Remember that networking is about being genuine and authentic. The ultimate goal is to build solid relationships through trust.
2. Ask yourself what your goals are in participating in networking groups or meetings. You should join groups that will help you find what you're looking for. There are several types of meetings. Be careful when making your selections because some are learning based or volunteer driven as opposed to being focused directly on making business connections.
3. Have business cards and/or marketing material on hand. If you're at a networking meeting, the ultimate goal is to connect with people. Most people aren't going to remember your name or your company website. Always be in a position to hand out business cards or marketing material. Your material should stand out in a way that encourages the recipient to want to go on your website or call you to learn more.
4. Be on TIME. Perception is everything. If you want people to use your services or give you referrals it's key to make a good first impression. Being tardy can give others the impression that you are not prepared or that you're an amateur in the industry.
5. Ask open-ended questions during your networking conversations. This means questions that ask who, what, where, when, and how as opposed to those that can be answered with a simple yes or no. This form of questioning opens up the discussion for real communication and it shows that you are interested in what the other party has to say.
6. Become a good resource. When others feel that you are knowledgeable in your industry or field, they will come to you for advice and/or a request for services. Don't you feel more comfortable doing business with someone you feel is an expert in their field?
7. Know Your Business. In order to get referrals, you must first have a clear understanding of what you do that you can easily explain to others. You should be able to explain what makes your company different and how it benefits others. Know why they should choose you over the competitor.
8. Be able to articulate what you are looking for and how others may help you. If you want help or to build connections, you have to be able to explain what you're looking for.
9. React quickly and professionally to referrals. When people give you referrals, your actions are a reflection on them.
10. Don't be afraid to contact those you meet who may benefit from what you do and vice versa. Express that you enjoyed meeting them, and ask if you could get together and share ideas.

Trena Stubbs, owner of Apex Bizness Solutions has over 11 years of experience in the small business industry.



Article Source: http://EzineArticles.com/?expert=Trena_Stubbs

It's What's Up Front That Counts

Back in the day of cigarette advertising they were all emphasizing their unique filters. Why there filter meant so much more to your smoking enjoyment than any other brand.

A larger percentage of the population smoked back then so they were going after anything they could to get you to try their cancer sticks. Well, one company did them all one better and came out with the phrase, "it's what's up front the counts!"

Well of course, it was the quality of the tobacco that really made the difference, not the stupid filter. The same is true of a company, whether your typical mom and pop to the giant corporation to the network marketing company you may be considering today, it's what's up front that counts.

Who is leading the way? Who are they? What is their record? What is their vision? Who do they have along side? Plus anything else you want to add. Since I am mainly interested in network marketing companies and the majority of those reading this are at least looking or thinking about doing something from home, how does this apply?

The same.

How far a company goes. How well they do. Do they even get off the ground, depends almost solely on who is at the top. Make sure that the company you are looking at or are invited into has the very best of leadership. How long have they been in business and what is their track record? Have they done this before or is this their first ride on the merry-go-round? Do they have some age behind them?

Personal experience: We were invited to join a new company in 1997, pre-launch. A great idea with online marketing, in the early stages of web sites for doing business, etc. Again, great idea, good enough compensation, took off like gang busters, $10 million in sales the first few months and we were all happy with bigger checks every month. Except for the big problem, they had not done this before and were overwhelmed, couldn't keep up with the demand, implosion. Done. Dead in the water. They didn't have any kind of a track record, just a good idea. Not enough.

If you find a company being built or having been built by people who have done it before and been very successful, have all the resources in place, front office, field leadership, top in class product, very fair, no hoops to jump through compensation plan, other than willingness to work and meets the demands of the trend of this time, that should fit all of your needs. Is there such a company or maybe even a few? Sure there are, but do your homework. Then go to work and be successful because "it's what's up front that counts."




Article Source: http://EzineArticles.com/?expert=Doug_Sandquist